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    YouTube is Cloaking, So why can’t I?

    Friday, May 16th, 2008

    Ok. So this is an entry I had to do some real due diligence for to make sure my ducks are in a row. But I’m pretty sure I have this solid. YouTube is cloaking.
    What is YouTube Cloaking?
    Youtube cloaks any video that gets flagged as having inappropriate content. And this is a LOT of youtube. […]

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    Are We Giving Google too Much Credit?

    Wednesday, March 26th, 2008

    Ok. This is a debate that’s been raging in my mind for a few days. Google seemingly has almost multiple personalities and abilities. On the one hand, they are completely naive. On the other hand, they are capable of bringing down massive networks in a matter of seconds. So how much credit should they be […]

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    Non-Organic Agriculture: 7 Tips for Link Farming in Modern Google

    Monday, March 10th, 2008

    Ok. So when one thinks backs to the pre-Matt Cutts days of Google, what comes to mind? For many, it’s link farms. The golden scepter of early SEO, a properly implemented link farm allowed you to rule your niches with an iron fist. Guess what? The same is true today. It’s just a lot more […]

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    Google Is Doing More Than Indexing The Web, They’re Making Their Own

    Monday, February 11th, 2008

    While I pretty constantly feel I’m in a constant grappling match with Google and their engineers, I really do respect them on so many levels. But perhaps most of all, is their general “business plan”, and how they implemented it. They are no longer indexing the internet. They are making one of their own.
    The […]

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    Examining a Manual Review By Google

    Monday, February 4th, 2008

    Ok, so during the same log checking that I did yesterday, I came across a few manual reviews by Google. So I thought I’d share the love. I was surprised by a few things.
    The Basics of a Manual Review
    Not much is known about manual reviews(concretely). Manual reviews are Google’s awknowledgment that anything algorithmic will have […]

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    SEO First Aid: What to Do When The Rankings Crash

    Wednesday, January 30th, 2008

    Alrighty. So everyone has had this experience. You go into your respective rank checking program, scan over the scores of keywords, and realize one thing: They’re down…Way down. So what do you do? Your actions here can determine the next 6 months or more of the site.
    XMCP’s Commandments Of SEO First Aid

    Do Not Overreact - […]

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    A Step Inside Of Google’s Mind: Understanding their Red Flags

    Saturday, January 26th, 2008

    For anyone who concentrates on link building, there’s always a fear of setting off Google’s dreaded red flags to a sandbox/penalization. We can avoid this much easier if we take a look at the SEO related tactics that no longer work anymore, and how Google is most likely looking for these. By adapting our setup […]

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    Thinking Like a Bot: Analyzing the Limitations of a Crawler

    Wednesday, January 9th, 2008

    Modern day crawlers are very very intelligent. And yet very, very dumb. As anyone who’s ever written code that tried to crawl or scrape the web, webmasters do some incredibly weird things. Things that boggle the mind. And Google/Yahoo/MSN have all adapted to this. They’ve adapted to be ok with things that traditionally are not […]

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    How Does Google Track Your Domains?

    Wednesday, January 2nd, 2008

    I’ll try for a more technical entry tomorrow(suggestions welcome in our suggestion thread). But given the snowbound nastiness that is Michigan, technical entries are out of the question for now. But I’ve cooked up something nice for yall, so sit back, and enjoy.
    Introduction
    Google has long been rumored to be quite adept at discovering which webmasters […]

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    True Experimentation: Finding Search Engine Rules On Your Own

    Wednesday, December 26th, 2007

    There’s a lot of misinformation out there. Some of it is recycled garbage and the author knows it. Some of it is misconceptions. Some of it is outdated. Everyone’s guilty of putting out some of it; as SEO’s we’re more or less shooting in the dark trying to figure out the intricacies of an algorithm […]

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