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  • Archive for the 'SEM' Category

    The Diary of a PPC Newbie, and Why You Should Expand

    Friday, February 22nd, 2008

    Ok. So those of you who know me know I’m an SEO guy. It’s how I promote. PPC is not really my thing. However, lately I’ve been giving a decent run to some PPC campaigns, and I’m getting relatively proficient with it. My progress has been slowed a bit because I hate feeling like a […]

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    SEO First Aid: What to Do When The Rankings Crash

    Wednesday, January 30th, 2008

    Alrighty. So everyone has had this experience. You go into your respective rank checking program, scan over the scores of keywords, and realize one thing: They’re down…Way down. So what do you do? Your actions here can determine the next 6 months or more of the site.
    XMCP’s Commandments Of SEO First Aid

    Do Not Overreact - […]

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    You Take Your Branding, I’ll Take My Traffic (And Other Marketing Fallacies)

    Tuesday, January 29th, 2008

    Ok, so first off allow me to say that courtesy of the blackhats and mainstream SEO community I’ve met since my start in this industry, I’ve learned a lot. I accept many things on the idea that people have been doing this longer than me, know more than me(especially on the “people” level, rather than […]

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    Microsoft Live AdCenter: Looking a Bit More Appealing ($50 in Free Clicks Doesn’t Hurt Either)

    Wednesday, December 19th, 2007

    Hey all. You might notice a new banner rotating along with wordze and 1and1. Microsoft’s AdCenter(and their $50 free click deal). This post isn’t a blatant plug for it. Not really at least. I’m pretty picky about what I advertise here, and they just made the cut. Allow me to explain why I let them […]

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